Richi Menoyo, CCO of Agroatlas, analyzes the evolution of the green bean market in an interview for FyH

Growing demand, production planning, and adaptation to international markets continue to shape the pace of the European fresh produce sector. In this context, Richi Menoyo, CCO of Agroatlas, shared his insights on the evolution of the green bean market in a recent interview published by the specialized magazine FyH.

In the interview, Richi Menoyo highlights Agroatlas’ strong positioning within the green bean segment, with a projected commercialization volume of around 15,000tons, further consolidating the company’s growth and operational capacity within this strategic product category.

He also discusses some of the main challenges currently facing the sector, such as season planning, supply stability, logistics efficiency, and the need to continue delivering high-quality products adapted to the demands of European markets.

At Agroatlas, we remain committed to a business model based on close relationships with growers and customers, commercial specialization, and the development of strong and long-lasting partnerships that allow us to continue growing sustainably in the main international markets.

You can read the full interview published by FyH at the following link:

https://fyh.es/agroatlas-pone-en-escena-15-000-toneladas-de-judias-verdes/